New Gold Leaf Seal Program - See How to Qualify in Q3 2005!

LendingTree is pleased to announce an improved process for Network loan officers to qualify for the Gold Leaf Seal! These changes are in direct response to your requests for a more streamlined program that is easier to understand, track and measure!

The Gold Leaf Seal is designed to recognize outstanding loan officers and it is the cornerstone of the LendingTree loan officer certification program. The award is presented to an elite group of loan officers who have provided exemplary service to LendingTree consumers. The Gold Leaf Seal helps loan officers establish immediate credibility with consumers and is an invaluable sales tool for qualifying loan officers.

Starting in Q3 2005, the Gold Leaf Seal will be presented to loan officers based on the following achievements:

Criteria

• The loan officer must close a minimum number of units in a loan segment during the analysis period. A loan officer will qualify for the Gold Leaf Seal by meeting the unit minimum in any of the available six segments. Below are the minimum close units necessary to qualify for the Gold Leaf Seal in Q3 of 2005:

Product	Q3 Close Unit Minimum
Purchase Prime	6 units
Purchase Sub Prime	3 units
Refinance Prime	12 units
Refinance Sub Prime	6 units
Home Equity Prime	14 units
Home Equity Sub Prime	6 untis

• A qualifying loan officer must work for a Network Lender that maintains an average 3.25 Overall Satisfaction Score based on consumer surveys completed during the analysis quarter.
• A qualifying loan officer must have less than three (3) escalated consumer issues that can be directly related to the loan officer during the analysis quarter.
• A qualifying loan officer must be approved by Lender management to receive the Gold Leaf Seal.

Timing

• The Gold Leaf Seal is awarded on a quarterly basis
• The Gold Leaf Seal designation is good for one year from the date of receipt. However, if a loan officer has more than three (3) escalated consumer issues that can be directly related to the loan officer during any quarter, the Gold Leaf Seal will be revoked.

Reporting

• The Lender must report closings by loan officer to LendingTree via automated assign, manual funding, or the automated funding spreadsheet.
• If the Lender does not use any of these tools, they may still participate if they provide LendingTree with the quantitative data necessary for the analysis.

Loan officers who qualify for the Gold Leaf Seal during Q3 2005 will be notified via email after the evaluation process is complete. The close unit criteria for Q4 2005 will be announced in September 2005.

To learn more about the Gold Leaf Seal program, please visit www.lendingtreetraining.com/certified.asp or please contact us at loprograms@lendingtree.com.

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Lender/ Real Estate Broker Partnership Program Update

In the 1st half of 2005, we have seen great traction in our lender/real estate broker partnership efforts. Please take a moment to review some highlights from the program, as well as some helpful problem-solving tips.

Why the Program Works:

• Without the Find a REALTOR® program, you risk losing 70%* or more of your consumers through an unsolicited lender recommendation but with Find a REALTOR® you only risk losing < 10%.
• Lenders who've used the Find a REALTOR® program have experienced approximately 5 times more successful purchase closings.
• Lender issues average 0.7 per 1,000 consumer referrals each month, representing a less than 1% complaint rate.

Reported Problems Are Taken Seriously:

If you have an issue with a real estate company, we want to know. LendingTree helps with issue resolution for our Lender and real estate partners. To better serve your prospective home buyers, we encourage you to take advantage of our process…

Partner Hotline Process

1. Contact us immediately at 1-800-DIAL-TREE (1-800-342-5873) or partnerhotline@lendingtree.com.
2. LendingTree will respond to your report within 24 hours and let you know that the issues are being addressed. You will be informed of either the issue resolution or escalation within 3-4 business days from your report.
3. If the issue requires escalation, the Partner Hotline Team Manager works with Vice Presidents from the Lending and Real Estate customer management areas to reach a resolution.
4. The Escalations Team will communicate the resolution directly to your account manager and will be available to answer questions as needed.
5. Escalated cases are recorded in a database for monthly review by the Escalations Team to determine the performance rating of parties participating in the Find a REALTOR® product.

We hope this information is helpful to you as you work together with your consumers, and their real estate agents, to make the most of their home buying experience

*Industry Standard: 70% of consumers follow the lender recommendation made by their REALTOR®

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LenderWeb Apex Tip of the Month - "Find a REALTOR®" Cross Sell in the Work Queue

We are very excited to introduce the Find a REALTOR® cross sell icon in the work queue. As of June 2nd, the Work Queue in Apex will flag QFs that are eligible for the Find a REALTOR® program. A new icon (a house shape) will be displayed next to a QF eligible for the program in the Work Queue. In this initial release, the system will not flag QFs that have already been opted into the program. This will be available in an upcoming release.

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LendingTree University - Join Us in Kansas City!

Our first LendingTree University in Philadelphia was a tremendous success and we are even more excited about the upcoming classes! Our next event will be held on July 20th in Kansas City. This day-long educational event will include:

• How to use LenderWeb APEX to track and manage flow leads
• Insight into the LendingTree consumer experience
• The LendingTree Best Practices Café.

In addition, Ed Tate of Enlightened Leadership will present "Motivational Selling," offering expert advice on selling effectively, staying motivated and being a peak sales producer. Don't miss out on your chance to take part in this day-long educational event.

LendingTree University will be making its way across the country in 2005. Check below for the location that best fits your schedule. The cost is $245 per person, which includes breakfast, lunch, a post-training cocktail reception and parking.

July 20, 2005 - Kansas City, KS
August 17, 2005 - Irvine, CA
October 19, 2005 - Edison, NJ
November 16, 2005 - Atlanta, GA
December 8, 2005 - Houston, TX

For more information or to register, go to www.lendingtreetraining.com

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Consumer Education Center - Give Us Your Feedback!

As a loan officer, you are in touch with consumer needs and questions. We need your feedback to help make the LendingTree Consumer Education Center relevant and useful to consumers. What kind of information do we need? Here's a quick sampling:

• What are the common questions you receive from consumers?
• Is there information that we can provide that will be useful to you and your customers?
• Is there information that will help you better train new loan officers?

Have you already used the Consumer Education Center? We'd love to hear from you about how useful it was and what improvements we can make. Please let us know by sending an email to loprograms@lendingtree.com.

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Introducing Our Webinar Giveaway!

Want to win a $50 Gift Certificate for LendingTree merchandise?

Sign up for the LendingTree Featured Webinar (see below) each month and complete a short, email survey when you are done. We'll enter your name into a quarterly drawing for a $50 Gift Certificate, good for LendingTree apparel and merchandise. The more featured webinars you attend, the better your odds of winning. Good luck, and register today!

For more information on all LendingTree webinars or to register, go to http://www.lendingtreetraining.com/webinar.asp.

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Featured Webinar of the Month - The Lender Scorecard

Are you utilizing the Lender Scorecard to its fullest potential? Did you even know that a Lender Scorecard existed on the LendingTree website? If not, this is a great opportunity to attend the Lender Scorecard webinar and learn more about it! This 30-minute webinar will educate you on how lender scores are calculated, tips to increase survey response rates and specific questions on the closer survey.

Register for the Featured Webinar of the Month at http://www.lendingtreetraining.com/webinar.asp.

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Visit www.lendingtreetraining.com for All of Your Training Needs

The LendingTree Training Team is dedicated to helping you achieve success with LendingTree consumers. We are committed to providing you with the most up-to-date and helpful tools to enhance your business and make you the most successful Loan Officer you can be. LendingTree offers several training formats so you can select the one that best fits your schedule and budget. Whether you participate in person or on-line, you'll find something that will help you take your business to the next level! Our website is the perfect place to find out more about all of our programs, including:

• On-line Webinar Trainings
• Customized Sales Excellence Trainings
• LendingTree University
• Loan Officer Certification
• Loan Officer Best Practices
• Loan Officer Commitments

For more information or to register for any of our exciting training programs, go to www.lendingtreetraining.com.

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Sales Tip of the Month - Engaging the Customer

Reprinted from justsell.com

Engaging with the customer, in every case, is an opportunity to further enhance your relationship and build even higher barriers to competitive entry.

Quality customer service is defined by the individual experiencing it-- one size, one solution does not work... buyers want to be treated as unique individuals. However, companies renowned for their customer service know that one can orchestrate or create a customer service experience that most often exceeds customers' expectations.

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LendingTree in the News

Check out these great articles on LendingTree!

LendingTree Press Releases